The boring business card might soon be completely replaced by custom coins as the primary method of exchanging contact information between companies and potential clients. This might sound strange, but it makes sense when one considers it. In business, the goal is often to stand out from competitors in one way or another. Businesses customize everything from marketing campaigns to communication channels in an effort to stand out and draw more business. The business card is one such example of people in business stand out from one another. This may not be the case for much longer.
The traditional business card actually has two purposes. On the surface, its main function is to provide contact information to potential clients or partners. It’s compact, fits in a wallet and has all of the vital information necessary to recall a person or company later on. The second purpose that the business card serves is to distinguish an individual or business. Cards usually include a logo and some form of color scheme, no matter how minimal. The idea is for it to be eye catching, so that when a person has cards from multiple clients, the most distinctive one will stand out. It increases business.
Well, custom challenge coins can and do fill both of these needs. In terms of uniqueness, they surpass the business card. Suppose a person interacts with twenty people all seeking his business and receives business cards from nineteen and a coin from one. At the end of the day, he might not remember every individual person he spoke with. He will, however, remember the person who gave him a coin in lieu of a traditional business card. He will have the coin stored somewhere separate from the nineteen cards he received, and will have to do something with it. Thus, the metal coin works as a constant reminder of the business or individual who gave it to him.
Custom coins also have a way of being much more unique in appearance than a typical card. Most business cards are fairly homogenous. They show a name, a phone number, an email address and perhaps a logo or title. Most people will glance at them as they receive them and put them away, but they won’t look at them. If the card is from a person representing a business, there’s a good chance they won’t even remember the company’s name.
This problem is done away with when a custom challenge coin is used in place of a card. People aren’t accustomed to receiving coins, and the information on them will always vary. They’ll look over a coin on both sides and see what’s on it. Because of these extra few seconds that they spend looking at a custom coin design as opposed to a card, they’re much more likely to remember the name of the company or person, along with the products or services being offered. Since custom coins are nowhere near as formulaic as business cards, they do away with the reflex of glancing at a card and putting it away and force the individual to digest the information that’s on it.
Thanks to the overall uniqueness of custom challenge coins, they fill the role of a business card coin better than a business card. They’re an effective marketing tool that will cause anyone receiving business coins to think about the company just a little bit more. Having that extra share of a person’s mind might be the difference between getting a call back and never hearing from a person again. Couple in the fact that company challenge coins are naturally more aesthetically pleasing and less plain than a business card, and it’s easy to understand why corporate business card coins are taking over.
What was once a tradition only among the US military has now become a global collectible. Custom challenge coins have become the mark of unity and membership around the world, and are becoming even more popular every day.
We shipped an order of 5600 custom challenge coins to the Australian Defense Forces last month whose popularity spread like wildfire among the ranks. Through international dealings, friends of the ADF understood the meaning of unity and pride represented by such challenge coins and ordered their own set.
As you can imagine, the excitement caused by the challenge coins spread to other organizations “down under” and beyond. The end result was several orders of unique military coins being shipped to the far side of the globe to represent other units.
Challenge coins are no longer a tradition exclusive to the United States. Foreign Military Units, Governmental Agencies, Civic Groups and Sports teams alike are discovering the popularity of challenge coins and creating their own custom coins every day.
Remember that all we need is your idea and we can take it from there in the development of your challenge coins, or if you already have your design on paper – great! Having your challenge coins design already composed will speed up the process considerably.
Let us help your organization create its own challenge coin by getting your free challenge coins quote today.
Our graphics department is the core of what we do – designing and manufacturing great looking coins. We try our very best to get your coin design back to you as fast as possible. There are some things you can do to prepare our graphics staff so that your design shows up even quicker.
Images: Our challenge coin quote form allows for the upload of two images; one for the front of your coin, and one for the back. Try to make sure you send us the largest possible images so that we may extract the most detail from the image into your challenge coin design. If you have your artwork pre-drawn in vector or PDF format, this will greatly speed up the process. Extremely complicated challenge coins sometimes take up to 5 hours to compose (especially those with 3D requests). Vector artwork will drastically reduce this time.
3D: Many customers wish to have one or more elements of their custom coins manufactured using a 3D process. For this to be most successful, your image must be high resolution. Our 3D technique is unique to us – no other company renders 3D coins like we do, and while the process is very time consuming on our end, the end result is fantastic. Costs for advanced 3D imagery range from $100 per side and up.
An example of our 3D capability is below:
Worth The Wait: An average design submitted to us for proofing takes about 2.5 hours of work from our graphics department. A challenge coin with 3D included takes up to 4 or more hours. With the amount of requests we receive every day from customers, we may not be the fastest to get your custom design back, but we are willing to bet our artwork is superior. If you are in a rush, please indicate this on your request submission, or give us a call, and we can prioritize your project accordingly. You may want to read “Superior Challenge Coins Start With Great Artwork†for even more information.
Bigger Really Can Be Better: If you are looking to get the absolute most detail possible into your coin, consider some of the larger sizes. We are often asked to cram an enormous amount of detail into a 1.50†coin. Although we usually come up with a solution by simplifying certain details, in the end most customers are much more satisfied if the coin has ALL of what they wanted to see. There are times when a coin has so many detailed “parts†to it, that a larger coin is warranted. For example, military ratings combined with one or more 3D images and/or seals with small wording. If in doubt, you can leave it up to us and we will make your custom coin artwork at the smallest possible size to accurately fit your wishes.
Options and Delivery: Need your coins fast? Here are a few examples of options that will slow the delivery of your coins: epoxy, silk screening, edge engraving or numbering, complicated color schemes, dual plating, specialty edging, hard enamel challenge coins and offset printed images.
As an illustration, the challenge coin on the left will deliver much quicker than the coin on the right. This is due to the many colors and small spaces on the right hand coin that must be hand filled at our factory.
We all know the popularity of custom challenge coins has literally exploded far from being used in the military, and those new reaches include Hollywood and well-known Stars. Joe Mantegna, Star of the CBS hit show “CRIMINAL MINDS” ordered personalized coins for distribution after years of receiving them from US troops during “Thank You” visits. He now intends to return the gesture and show his appreciation for their service.
Joe Mantegna’s coins feature his trademark character image with cigar in high polished gold finish. The other side of his coin depicts his Hollywood Star, which was presented on April 29, 2011 and was the 2,438th one like it to adorn the Hollywood Walk of Fame. The Tony Award winning actor dedicated this accomplishment to the men and women in uniform.
Other Hollywood stars are bound to follow suit as appreciation for the Armed Forces and other notable causes are always a topic of gratitude among A-List celebrities.
Sometimes having a custom challenge coin design isn’t enough – why not add numbering to your order? Numbering your custom challenge coins adds exclusivity to your group at a small cost.
Greg Rudolph ordered challenge coins for his archery club last week, and with the assistance of our expert coin designers, now presents each qualifying member his or her own numbered challenge coins.
Mr. Rudolph’s archery program requires each member to demonstrate a certain skill set in field archery over a year long period. After that year, members of his club that show exemplary archery skills are awarded with their very own SSAC Challenge Coins, including a unique number stamped into the face.
SSAC members can identify with future master archers through their challenge coins, and now identify themselves by the order number on each coin. The lower the number, the more senior the member.
Sequential numbering on personalized coins is nothing new, but it can add a unique identifier for your club or organization as it grows. Talk to the designers on staff today about numbering your custom coins. We can add numbering to either side, or the edge…the choice is up to you.
Your military unit or corporate group has likely spent a significant amount of time working with a designer for your order of challenge coins. The artwork is exactly how you want it; you have selected a plating choice for your challenge coins that accents your design, and have even added sequential numbering to your coins. You are now prepared to take delivery of your coins, or are you?
If your military unit or organization is planning a formal presentation of coins, you may want to consider one of several unique options. You can order your custom coins delivered in the following:
Velvet cases are the most elaborate way to present your custom challenge coins to your troops during a ceremony. Each recipient will be proud to display their challenge coins in the home or office with these cases. Similar to the velvet boxes you see at the jewelry store, our cases are manufactured to fit your challenge coins perfectly.
Clear plastic challenge coins cases are a more economical way to protect and display your challenge coins. Each case comes with a clear top and black base section that allows the coin to be viewed while inside the case. Inside, a special velour insert is cut to shape and surrounds each challenge coin.
Most popular with challenge coins collectors are the clear coin capsules. These capsules are only slightly larger than each challenge coin and “snap” together around the coins. The beauty of each coin capsule is that you can still carry your challenge coins in your pocket with protection from scratching or other abuse.
Standard PVC envelopes are included with every order of challenge coins at no extra charge. Some groups like to have custom card stock printed and inserted into each PVC envelope to accompany the challenge coins. Such card stock can mark an event, date, accomplishment, logo or any combination you desire.
Most challenge coins are manufactured in a way that “stamps” your design into a round or custom shape. This process creates raised metal areas that outline the design elements and allow for an area to hold enamel color fills. Once the color is added to the challenge coins, the finished product will display all the colors used separated by those raised metal lines.
But what if your order of challenge coins requires a picture or design element that uses color gradients or fades? The solution would be an offset printed insert to one or both sides of your challenge coins.
An offset printed insert allows intricate detail to be added to a challenge coin design that is not allowable with the traditional metal stamping methods. As you can imagine, this option opens up a myriad of possibilities to make your order of challenge coins truly unique.
Each printed section of the challenge coin is carefully adhered to the face of metal surface in your desired location. The printed portion is then coated with a protective epoxy coating for a smooth, polished look.
Who takes advantage of such a unique option on their custom coins? Well,ask the 2012 graduating class of Freehold Preparatory School. With the school’s insignia manufactured in traditional form on the front side of the challenge coin, the obverse side of the challenge coin displayed the entire 113 student class photograph on the school’s front lawn.
“This was truly an amazing coin, and unlike any we had made in the past.” Principal Thomas McGuffey has a collection of challenge coins in his office from previous years, but explained that the 2012 coin would mark the change in the way future coins were ordered. “I only wish we had known about this type of challenge coin sooner – previous graduating classes will certainly be envious.”
Freehold Preparatory is not the first to use this unique manufacturing method for their challenge coins, and won’t be the last. Military units, corporations, and local clubs have also discovered the versatility of this option.
As technology evolves, it appears that custom challenge coins will not be left in the dark. One can only wonder what the next breakthrough design technique will be in the wonderful world of challenge coins.
Custom challenge coins can be manufactured with several different types of edging finishes to give your custom coins that unique and authentic look.
For example, take a look at a US Quarter- the reed edging you see can easily be added to your military challenge coins design for a nominal fee. As opposed to no edge finish, your custom challenge coins with such edging draw increased appeal and perceived value.
Other edges are available as well on your coins, as well as custom designed edges. Common additions to coin orders include the rope edge, diamond cut edge, or bevel edge. These types of edges are visible from either side, or face, of the challenge coin and add dimension to your design.
Pricing for such edging will range from no charge edges to .70 cents per coin for both sides, or .35 cents for a single side. The most popular free edging is called the rope edge, which is typically seen on many military coins. However, don’t let that stop you from adding your own choice of edging to your challenge coin design.
View examples of our edging on our website and learn how to create your very own challenge coins today. We truly enjoy working with the detail oriented members of our Military and provide services to all branches: Army, Navy, Air Force, Marines and Coast Guard.
Challenge coins are personalized coins that show the seal/message/logo of a particular team that members of the group typically carry with them. These coins are presented to verify or signify one’s membership. Many military groups, police departments, firehouses, and private parties collect and trade such coins as well.
People have different hobbies that they indulge in. Some like painting, taking photographs, work on handicrafts, bake, and so many more. Then there are those who are into collecting various items such as stamps, antiques, and custom challenge coins. In theory, challenge coins are no longer historical at present, being that they can already be created bearing a preferred design imprinted on it. This is why they are referred to as custom challenge coins. Nevertheless, custom challenge coins can still be manufactured in such a way that they epitomize their past history.
Military Challenge Coins
It has been customary for US military members to carry a special kind of coin, one that symbolizes the identity of their own units, and their solidarity. In the midst of battle where brave soldiers form powerful bonds of brotherhood with other members of their unit, custom challenge coins are expressly minted, each one carrying valued symbols and maxims. These military challenge coins are able to capture the spirit of a serviceman’s affiliation and his strong pride in being a member of a special unit. They hold a vital place in today’s military life and are respected by every troop in all the branches of military service.
The rich coin history goes back to the earliest of conflicts in American history, during the time that the American forces were sent to far distant places of the world to ensure the freedom of the country. In the Civil War, soldiers customarily went to war carrying a coin in their pocket. These coins were kept long after battle to serve as a permanent reminder of the experiences during the war.
Military coins became a lot more popular at the run of the new Millennium. The source of inspiration for challenge coins was the Special Forces, who made coins as an expression of their distinct identity, as well as the strong union they had among themselves. This motivated other units to create their own distinct coin that would develop comradeship and serve as a representation of their pride in being one of the select few of an elite unit.
The challenge coin is not just a simple token. In today’s world, army challenge coins are tangible objects that serve as a significant reminder that American soldiers, no matter what positions they may hold, that they can truly stand proud. They are used by Commanders as instant awards, and it is not a rare thing that superior military leaders would be proudly giving these coins to dignitaries as well as other notable personages. Custom challenge coins have always been carried. Spot checks on coins are still very much done in the military, with several penalties meted out to those who do not carry them.
A Look Back
Challenge coins are considered to be items that are versatile, unforgettable, and incredibly attractive. Dating back to the 1930s, these wonderful coins were constantly utilized to help establish unity, for promoting camaraderie, reinforcing alliances, and supporting accomplishments and victories. For close to a hundred years now, members of the military have come up with custom unit coins, using them for increasing awareness and raising funds, keeping the public in the know about relevant issues, and bestowing honor on outstanding personnel of units within the Army, the Marines, the Navy, the Air Force, and the Coast Guard.
Such coins are, at present, no longer an American Military Forces exclusive item. They are very popular in schools, sports teams, business establishments, and various organizations. Because they are very personalized, custom challenge coins are the perfect tools for marketing purposes as well as motivations for people who opt to make use of them for whatever function they serve. They are a symbol of courage and strength, and an inspiration for fellowship and camaraderie.
Uses of Custom Challenge Coins
Challenge coins are not just for challenging. They can also be given as awards for special service beyond the call of duty, or for outstanding achievements in the service. What these challenge coins do is really boost morale. The “Bull Dog” is a challenge coin popularly known among the US Air Force personnel, exclusively presented to the enlisted tail gunners of an iconic combat airplane. It was given to gunners when they graduated from technical training in the Air Force and symbolized their admission to the specialized group. It symbolized courage and strength, represented by the official mascot of the gunners, the Bulldog. Because this particular position was terminated back in 1991, this particular challenge coin is now a rarity. It was also presented to leaders and commanders who displayed the bulldog spirit, referred to as the elite.
There are a number of collectors who purchase these challenge coins for what they call the coin’s numismatic value. When these challenge coins are presented as awards for accomplishments, they are passed on through a handshake, wherein an explanation is given for why a coin is awarded.
How Valuable Are Custom Challenge Coins?
Personalized challenge coins are fairly economical to design as well as to produce. They are manufactured through two types of processes, die struck bronze and zinc alloy. Castings from zinc alloy are basically cheaper with a quality that is quite good. However, when this type of coin is placed inside the pocket, the patina has a tendency to fade and the base metal is exposed. Die struck bronze on the other hand is of high quality, although this type does cost more. Challenge coins that represent some elite military units go for $50-120 each, depending on the process of production, design, enamels, number of coins made initially, etc.
Custom coins originated from military challenge coins, which were used by various armed forces units to identify members when challenged by sentries. Today, custom challenge coins from the military, sports teams and organizations are prized by collectors and traders from all over the country. A healthy market has grown around these items, along with trading pins and cards. By knowing more about challenge coins and other custom coins, you can freely trade pieces from your own collection or have your own minted at the best possible prices.
Custom coins are usually made from enamels plated with metals or alloys, such as gold color, brass plating and similar substances. Using challenge coins for trading or collecting can be enhanced by knowledge about each set’s background, including the history of the unit, the details about the minting and the previous owners of the coin. Among challenge coins, custom military coins have the longest history and possess some of the most valuable pieces in the industry.
Trading Coins Emerges Into Popular Hobby
Custom challenge coins are mostly traded these days online in forums and other communities. Levels of participation and knowledge among these groups vary from novice to experts. Experienced custom coin traders know to trade only with reliable members of these communities, or when trading with a stranger, to research his background, particularly his reputation with other coin collectors. Trading is assisted with online payment and secure shipping services. Collectors can also trade using auction websites and classified ads, though the reliability of sellers through these channels is less reliable than existing communities. When trading online, always choose a clear, large image of your custom coin from both sides to allow other parties to evaluate it. The image should also be accompanied with a ruler to objectively determine its dimensions. Finally, collectors can show up during military-themed conventions or collector’s fair, where they can meet other enthusiasts. These places are also popular venues for community members who wish to transact face to face. Professional coin shops and armed forces stores also exhibit in these events to launch new custom coins or sell sets and pieces to attendees.
Designing Custom Coins
To make custom coinsfor your sports team or organization, you need to come up with a design first. The best custom coin designs respect the lack of space for reach tiny surface and will contain only a few elements that evoke the spirit of the team. The colors are commonly limited to three of four which identities the group, and the name, title and slogan of the team are indicated on the coin. Private minters have the ability to print and color in small surfaces using precise machinery, as well as presses and mold to form odd- or irregular-shaped coins. You can design coins with precious metals incorporated in the image, such as gold or silver, or simple metals such as copper and bronze. Unit crests, company logos and team mascots are common custom coin designs, although groups may release limited editions with specific designs to capture the spirit of a particular year or event. Designing unique elements, such as recessed areas, have added distinction in existing coins and may be used in future designs. Coins can even come in uniquely functional designs, like our bottle opener challenge coins for example.
Minting A Coin
After designing a custom coin, you should contact several manufacturers in your area to create, or mint, a limited number of pieces with your design. These private mints have the equipment to create coins, medallions, medals and other metal pieces with fine precision and precious metals. Use online search engines to locate such mints and email them the image of your design as well as the specifications, including the type of metal, the number of pieces to produced and thickness. If in doubt with the reliability of the mints you find, do a background check based on reviews from other customers who have done business with them. These mints will then send quotes for minting and their other terms. Avail of discounts and promos if possible to make the most of your budget. Choose a mint that suits your budget and specifications. Challenge Coins Limited is known for their work on custom coins and are well worth approaching for minting possibilities. Finalize the agreement by settling on the price, payment method, shipping date and method. Ask for a return guarantee in case they send defective coins or an amount that is less than agreed upon. Always ask for more coins than you need, as there will always be a market for these items. You can also consider having other memorabilia to be minted with your design on it, such as medallions, gold coins and even knives.
Distributing and Selling
Once you receive your custom challenge coins, distribute them among the members of your group. The rest of the coins can be sold to collectors, traders and other interested parties. They may also be presented to special individuals as gifts for their contributions to the group. Bring some of the custom coins when attending special events or conventions and use them for collecting coins from other groups. You may either opt to mint only one standard design or different designs for every year or event, which can be also prized by collectors.
Storing Your Challenge Coins
Prized coins are rarely exposed for public perusal, as pollutants in the air and the risks of scratches from handling will inevitably affect the alloys and substances in the coin. Custom coins are usually kept in special storage boxes and stored away from light, heat and moisture, all of which can deteriorate the coin. You may also keep your coins in a special album that allows for viewing multiple items with every page. Some albums to consider are the Intercept Shield, which has a solid design that protects the contents, the Dansco, a popular album format, and the US Mint series, the official album format of the government agency. Cleaning is usually done with soft wipes and especially safe solutions that will not chemically interact with the metals. With careful handling and maintenance, your personalized coins will lose little of its value and may even appreciate as time passes by.